In addition to the new Mac Pro and its accessories, Apple also announced new features coming to iOS 13 and that its iTunes music platform will be replaced by a trio of desktop apps called Music, TV and Podcasts. Sometimes there are practical reasons for the price increases due to the components inside. Every new device Apple has released in the last year is a cash grab in exchange for no new functionality.'Īnother Twitter user tweeted: 'This Apple mac pro screen stand, i repeat STAND, costs $999, let that sink in for a moment.'Īpple has developed a reputation for hiking product prices without necessarily hampering sales. Twitter user Aidan Lynch wrote in a tweet: 'The pro stand costing more than most laptops and phones outside of Apple's realm is the ultimate middle finger to any consumer that is seriously considering their machine.

'The Pro Stand has an intricately engineered arm that perfectly counterbalances the display so it feels virtually weightless, allowing users to easily place it into position,' the company notes on its website. That's on top of the hefty price tag for its new Mac Pro desktop, which starts at $6,000, and a display monitor, the Pro Display XDR, a 32-inch 6K retina LCD display ($4,999). ( CNN)Apple product launches always get buzz, but one new gadget announcement has left some people bemused: a monitor stand that costs nearly as much as some computers.Īt its annual Worldwide Developer Conference in San Jose this week, Apple ( AAPL) revealed a collection of new products, including a monitor stand for $999.

Expensive apple monitor stand